Identity for rafting
Completed in 2020
An identity for the river rafting team at ITooLabs.
One of the most common languages at iToolabs is Go (aka Golang), whose mascot is a blue hamster.
We thought we should make the hamster a naval hamster. So we created a jolly roger with the skeleton of the same hamster mascot.
We also made a simpler alternative version of the identity, but the photo clearly shows who won.
Credits
Art director: Sasha Tikhonov.
Designer: Anton Korotkov.
Manager: Olya Golubeva.