reStore
Completed in 2017
Online store interface design for desktop computers and smartphones.
reStore is a network of Apple branded stores and accessories in major Russian cities.
Main version
Desktop and mobile users differ greatly in their behavior when working with an online store. They differ so much that simply making an adaptive version of the website is not enough. Their content has to be different.
To begin with the version for desktop computers.
Visually, the site is a mixture of reStore brandbook and Apple website, adjusted for the target audience and its needs.
Mobile version
The main difference between mobile and desktop users is the use of the cart. Mobile visitors of the website don't waste time organizing their purchases through the cart, but order the goods at once. As a consequence, the mobile version didn't add a cart.
Otherwise, the mobile version inherits the same visual style, so there is no doubt that you are on a different website.
The website is maintained by the client.
Made for the advertising agency Slava.